AMA Crosswalk Quest Suite: Gamifying Road Safety [CAA, Canada]

08.03.26

They say the best way to predict the future is to invent it. So, in 2024, we partnered with the Northern Alberta Institute of Technology (NAIT) to gamify aspects of our AMA School Safety Patrol training, helping reinforce best practices in a way that resonates with Grade 5 and 6 students. Building on the success of our first game Crosswalk Quest: School Safety, we released a second game focused on teaching younger children about street safety. Crosswalk Quest: Zoo Rescue is an interactive and immersive way to help kids 5–10 learn the fundamentals of pedestrian and bicycle safety.